Music PR & promotion.
Planned on data.
Press, radio, playlists, Spotify and YouTube ads, social media and collaborations. Planned together, phased around your release, tour or event, and reported in numbers you can check. The same data-led method we use to sell tickets, applied to everything around them.
Eight ways to be
seen and heard.
Use one. Use several. Each service has its own job and its own numbers, and they all work from the same plan, so press, playlists, ads and posts land when they can do the most good.
Social Media Management
Every major platform, run on your own data. Posting and analysis built to drive sales, streams and views.
Explore 02Digital Press
From independent blogs to top-tier magazines. Coverage that lets your story shine.
Explore 03Spotify Ads
Target your ideal listeners on Spotify by place, taste and moment. More of the right streams.
Explore 04Playlist Packages
Pitched to influential, genuine playlists. Organic growth. More streams, more fans.
Explore 05YouTube
Drive real views and subscribers. Channel set-up, YouTube ads and Shorts, measured properly.
Explore 06Radio
Pitched to the right national, regional and specialist stations. New audiences and a stronger reputation.
Explore 07Brand Collabs
Authentic partnerships with the right brands, built on audience data and reported properly.
Explore 08Influencer Collabs
Strategic creator partnerships on TikTok, Instagram and YouTube. The right voice, tracked properly.
ExplorePR and digital.
One plan.
We work with established music PR companies on press, and run the ads, social and data side ourselves. We orchestrate the plan so every part lands together.
Every service follows the same four steps: audit the foundations, read your data, phase the activity around the moments that matter, then push and report. One point of contact, one timeline, and no confusion about who does what.
Coverage that
works twice.
Once when it is published. Again when its best line goes into an ad, a post or a ticket page.
- Press releases
Announcements written and sent to the right music editors.
- Editorial features
Longer pieces on the release, the event, the line-up or the story behind it.
- Reviews and previews
Coverage around the record or the show that gives undecided listeners a reason.
- Interviews
Artists, curators and promoters in front of the right readers.
- Listings
Event listings across music and what’s-on publications.
Press above the line.
Ads below it.
Announcement day gets a press release and an ad burst. Coverage links feed ad creative and social proof. By the final 72 hours, the press is working as credibility and the budget is doing the pushing.
Fair questions.
Straight answers.
One plan. Every channel.
Tell us about the release, the tour or the event. We’ll look at the numbers and map press, playlists, ads and posts against them.